Whilst in Munich recently I visited BMW Welt or BMW World in English. It is a multi-functional customer experience and exhibition facility of the BMW Group. It is right next to the BMW Headquarters and the space is designed to present the current products of BMW. It is also a distribution center for brand new BMW cars many of which are customised.
The astonishing building was designed by Austrian architectural cooperative Coop Himmelblau. The architect Prix describes the space: "the building does not have the boredom of a hall, it is not only a temple, but also a market place and a communication center and meeting place for knowledge transfer".
The space is truly awe inspiring and encourages visitors to explore the many displays and interactive points that are on show through the layout and curves of the building. A must see for visitors to Munich.
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