Jell-o

Richard Perez, a graphic designer from San Fransisco has re-branded Jell-o made some beautiful new packaging, style guide and window vinyls. I love this project. It has really captured the fun of Jell-o with its childlike primary colours and fun bold characters.

Perez says, "by introducing a cast of fun stylized characters and a visual vocabulary that feels fresh and fun, the new Jell-o identity burst with vibrancy and joy. The simple graphic fruit characters, bright color-palette and naive typography makes the brand feel playful and pop without veering into overtly saccharine or Saturday morning cartoon territory."

His website, Skinny Ships showcases lots more of his lovely work as well of some of his inspirational typography.

Golden Gate Bridge

I recently embarked on a journey through California and Florida. My first stop was San Francisco, where I stayed with my boyfriends aunt, Theresa. We walked an awful lot and I got to go to some great restaurants as well as the farmers market at the Ferry Building. One of my biggest achievements in the city was that I walked from the Mission district, through the downtown area and to the Golden Gate Bridge. I took this photograph just before Theresa and I walked over the epic 1.7 mile long bridge (4200 feet).

I have to say that my feet were hurting rather a lot when I completed the bridge and so we took the bus home. But now I can say that I did it. And I have this beautiful picture with the cloud falling over the immense structure as a reward.


Click here for a flickr feed of more pictures from my travels.